TV production and broadcasting

Our activities in the segment of broadcasting and television production include primarily production, acquisition and broadcasting of information, sports and entertainment programs as well as TV series and feature films broadcast on television channels. Our portfolio comprises 34 channels including our flagship channel POLSAT. Moreover, there is a group of 8 cooperating channels which are related with Polsat Group either by capital links or joint broadcasting projects.

The Group’s channels are delivered both over multiplexes in the terrestrial network (free of charge) and over cable or satellite (paid).

General interest

Channel

Description

POLSAT

The main channel, broadcast since December 5, 1992, was the first commercial channel in Poland to obtain a nationwide license for analogue broadcasting. POLSAT is one of the leading Polish TV channels in terms of shares in the commercial audience group. POLSAT broadcasts daily, 24/7. The channel is available via digital terrestrial TV on the second multiplex (MUX-2) and on local multiplexes (MUX-L4 and MUX-TVS). Apart from terrestrial signal, POLSAT is also available in SD and HD formats in most cable networks and satellite platforms. The channel features a broad selection of films, entertainment shows, news and commentaries, Polish and foreign TV series, as well as popular sporting events.

Super Polsat

Super Polsat HD

Channel offering entertainment and information programs, movies, series and live sports coverage. Available in digital terrestrial television.

Polsat 2 HD

Channel broadcasting reruns of programs that premiered on our other channels. 

Polsat 1

Channel addressed to Poles living abroad, broadcasts various productions from the libraries of the channels: Polsat, TV4, Polsat Cafe and Polsat Play.

TV4 HD

Nationwide entertainment channel, the programming offer of which includes feature movies, series, entertainment and popular science programs and sports. The channel is available in digital terrestrial television.

TV6 HD

Nationwide entertainment channel broadcasting popular foreign formats, as well as series, entertainment programs and feature movies from Polsat’s library. The channel is available in digital terrestrial television. 

Sports

Kanał

Description

Polsat Sport HD

The first sports channel of Polsat Group broadcasting major sports events in Poland and worldwide (volleyball, athletics, football, world class boxing and MMA contests), which include live broadcasts. 

Polsat Sport Extra HD

Sports channel broadcasting premium sport events, primarily the largest international tennis tournaments such as Wimbledon. 

Polsat Sport News HD

Sports channel dedicated to sports news. Broadcast in DTT technology until January 1, 2017, since January 2, 2017 available only from cable and satellite networks.

Polsat Sport Fight HD

Channel dedicated to martial arts, broadcasting, among others, professional boxing galas and mixed martial arts, as well as coverages of Polsat Boxing Night.

Eleven Sports 1 HD

Sports channel devoted solely to football. The most interesting live events, matches from the most interesting European leagues, championships and qualifying games. Eleven Sports 1 HD broadcasts 24 hours a day, in HD quality and with Polish commentary.

Eleven Sports 2 HD

International television that broadcasts large sports events and offers sports fans premium quality entertainment. The channel broadcasts 24 hours a day, in HD quality and with Polish commentary.

Eleven Sports 3 HD

Channel offering the most important European football live matches. In addition, the channel presents documentary films about sports and reruns of the most interesting events broadcasted by the Eleven Sports 1 and Eleven Sports 2 channels.

Eleven Sports 4 HD

Channel broadcasting large sports events, documentary films about sports and reruns of the most interesting events broadcasted by the Eleven Sports 1, Eleven Sports 2 and Eleven Sports 3 channels.

Polsat Sport Premium 1

Premium sports channel. Launched in August 2018 in connection with the Group’s acquisition of rights to the UEFA Champions League and the UEFA Europa League. The channel is offered in a package with four Polsat Sport Premium’s PPV services airing during the matches. Broadcasts without ads, in Super HD quality. Available in Cyfrowy Polsat, Netia, Canal+, UPC and IPLA.

Polsat Sport Premium 2

Premium sports channel. Launched in August 2018 in connection with the Group’s acquisition of rights to the UEFA Champions League and the UEFA Europa League. The channel is offered in a package with four Polsat Sport Premium’s PPV services airing during the matches. Broadcasts without ads, in Super HD quality. Available in Cyfrowy Polsat, Netia, Canal+, UPC and IPLA.

Movie

Channel

Description

Polsat Film HD

Movie channel broadcasting movie hits, top box office productions and non-mainstream movies from the libraries of major US movie studios. 

Polsat Seriale (dawniej Polsat Romans)

Channel created for and dedicated to women. The programming offer includes feature movies as well as popular Polish and foreign series.

News

Kanał

Description

Polsat News HD

24-hour news channel broadcasting live shows and covering primarily news from Poland and key international events.

Polsat News 2

News channel offering debates on politics, business and world economy, as well as programs on culture, society, current and international affairs. Addressed to viewers interested in economics. 

Superstacja

News and entertainment channel addressed to people who are active and curious about the world.
It offers journalism in light edition. The channel’s programming offer includes also sensational news from the world of show business and sports. 

Music

Channel

Description

Eska TV

Eska TV HD

Channel created for and dedicated to women. The programming offer includes feature movies as well as popular Polish and foreign series.

Eska TV Extra 

Eska TV Extra HD

Channel broadcasting recent hits and the greatest pop music hits from the last 20 years. 

Eska Rock TV

Channel offering music defined as mainstream pop-rock, classic rock and alternative rock.

Polo TV

Channel broadcasting the greatest hits of disco polo and dance, reports from the most famous festivals of disco dance, concerts and euro disco hits, italo disco and dance music from the 80s and the 90s. Available in DTT technology.

Polsat Music

Channel broadcasting rock and pop music as well as the best video clips, both the classics and the novelties. Polsat Music is the second music channel in Polsat’s programming offer.

Vox Music TV

Music and entertainment channel broadcasting disco hits from the 80s and the 90s, italo disco, euro dance and disco polo. The channel’s programming offer also includes programs devoted to pop stars and hit lists. 

Disco Polo Music

Music channel broadcasting disco polo, dance and feast music.



Lifestyle

Kanał

Description

Polsat Cafe HD

Channel dedicated to women, focusing on lifestyle, fashion and gossip as well as talk-shows. 

Polsat Play HD

Channel dedicated to men, focusing on consumer gadgets, the automotive industry, angling and cult series. 

Polsat Games HD

Channel devoted to gamers. Addressed not only to fans of computer games or e-sports, but also to enthusiasts of new technologies and animation. The channel’s programming includes original gaming programs, coverage from e-sports tournaments, Japanese animated series and documentaries. 

Polsat Rodzina HD

Family channel for three generations: from children, via parents, to grandparents, and living anywhere in Poland. The channel helps to deal with challenges of the modern world. Its programing includes informative programs, educational cartoon, series and Christian matters programs. 

Polsat Doku HD

Documentary channel broadcasting historical and scientific programs, addressed to viewers interested in the problems of today’s world, travel and nature. 

TV Okazje

Channel broadcasting 24 hours a day, dedicated to teleshopping and broadcasting solely spots that encourage shopping. 

Cooperating channels

Channel

Description

Polsat Jim Jam

Children’s channel based exclusively on programs by Hit Entertainment, the channel is a joint venture launched by TV Polsat and ChelloZone.

CI Polsat HD

Criminal channel that takes its viewers to the world of crime providing insight into criminal laboratories, police archives and courtrooms. The channel is a joint project of Polsat Group and A+E Networks UK.

Polsat Viasat Explore HD

Channel dedicated to men, simple-unusual people, who work hard and have fun while making extraordinary dreams come true. Polsat Viasat Explore operates based on cooperation with Viasat Broadcasting. 

Polsat Viasat Nature HD

Nature channel targeting the entire family, which allows viewers to accompany wildlife researchers, veterinary doctors and celebrities in their journeys and develop knowledge on dangerous predators, domestic pets and wild animals from around the world. Polsat Viasat Nature operates based on cooperation with Viasat Broadcasting.

Polsat Viasat History HD

Channel offering viewers a journey to the past through high-quality programs, that entertain and educate at the same time. The content features historical events that influenced world history. Polsat Viasat History operates based on cooperation with Viasat Broadcasting.

Fokus TV

Thematic channel of an educational and cognitive character, addressed to the entire family, broadcast in DDT technology. Main thematic sections are knowledge, documentary and entertainment. Fokus TV’s mission is to convey knowledge through fun and in an accessible way. TV Polsat is a co-owner of TV Spectrum which broadcasts Fokus TV channel.

Nowa TV

TV station of a universal character. It airs lifestyle programs, series, news, journalistic shows and cabaret skits. Available in the DTT technology. TV Polsat is a co-owner of TV Spectrum which broadcasts Nowa TV channel.

Polsat Comedy Central Extra

Channel broadcasting Polish and foreign comedy series and cabaret programs, launched on March 3, 2020 as a result of cooperation between TV Polsat and ViacomCBS. Previously the channel was aired under the name Comedy Central Family.

Sales of TV channel advertising airtime and sponsoring

Within our wholesale business we sell advertising and sponsoring time on our own channels as well as third-party channels. Based on initial estimates from Starcom we evaluate that in the first half of 2020 Polsat Group channels captured 27.7% of the Polish TV advertising market worth approximately PLN 1.7 million in that period while in the second quarter of 2020 alone the share of the Group’s channels reached 27.4% in the market valued at PLN 778 million in that period.

A key factor with a bearing on our revenue from advertising and sponsoring time sale is our share in total audience. Airtime on our channels is more attractive if the demographic profile of the audience meets advertisers' requirements. In order to make our airtime more attractive, our programming offering is carefully selected and broadcast in specific parts of the day.

Sale of channel broadcasting rights

Our channels are distributed by the majority of Polish cable networks, including such operators as UPC Polska Sp. z o.o., Multimedia Polska S.A. and Vectra S.A., and by all major satellite platforms (with the exception of selected sports channels, which are exclusive to the Cyfrowy Polsat platform), as well as using the IPTV technology (Cyfrowy Polsat, Orange Polska, Netia). Our agreements with third-parties provide for a non-exclusive license of a specific duration to distribute our channels. The agreements also provide for monthly licensing fees, charged as the product of the contractual rate and the number of customers, or as fixed fees.

Last updated 09/14/2020